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PaperG is modernizing how ad creative and distribution works.


PaperG is the leader in programmatic creatives.

PaperG man

Named one of Forbes' 100 Most Promising Companies in America, PaperG was founded by entrepreneurs to shift ad spend from paper to digital and bring new advertisers online in the process. We strive to make digital advertising effective for big and small advertisers who want to run micro-targeted campaigns. The platform was built by leading technologists, including engineers from Microsoft and Amazon. The entire PaperG team is dedicated to applying their talent to improving the digital advertising experience for consumers and businesses.


PaperG makes creative scalable across devices, formats, and volume.

Even small companies can run display ads.

Until now, building an ad required days if not weeks of effort to make sure the ad was high quality and worked on an increasing number of digital platforms.

PaperG applies machine learning and algorithms to streamline the design process, so anyone can create high quality, cross-platform ads. We're modernizing how ads get built.


Forbes Top 100 Most Promising Companies

Inc 5000 Fastest Growing Companies

OnMedia Top Advertising Services Provider


Victor Wong

Victor Wong – CEO

Victor Wong served as the Interactive Advertising Bureau Local Committee Co-Chairman in 2010. He coauthored the IAB Local Targeting Guide. Victor holds a BA in economics from Yale University and is a fellow of the Yale Entrepreneurial Institute.

Ka Mo Lau

Ka Mo Lau – COO / CFO

Prior to PaperG, he spent time as an investment banker at Credit Suisse, and as a management consultant at IBM. Ka Mo holds a BA in economics from Yale University and is a fellow of the Yale Entrepreneurial Institute. He has also served as the Executive Director of the Elmseed Enterprise Fund, the oldest student-run microlending organization in America.

Victor Cheng

Victor Cheng – CTO

Preferring the atmosphere of startups over large software companies, Victor Cheng has worked for two other technology startups including Kiko, a Y-Combinator company, and brings rich experience in programming and product development. He holds a BS in Computer Science from Yale University.

Brooke Frederick

Brooke Frederick – VP of Sales and Business Development

Brooke previously served as Director of Sales at Bizo, a leading B2B ad targeting platform, where she helped grow sales to over $20MM. She started in digital advertising at Conde Nast and has had sales roles at Say Media and Martini Media. Brooke graduated from Georgetown University.

Dan Chou

Dan Chou – VP of Engineering

Dan started his career at Microsoft where he rose to become a Software Design Engineer Lead. He then founded his own software company, Gumbosoft. Dan holds a MS in Computer Science from Stanford University and a BS in Computer Engineering from University of Washington.

Andrew Gu

Andrew Gu – VP of Product

Andrew switched to startups after work as both a developer and a program manager at Microsoft. Following time as an engineer in education technology, he eventually transitioned back into product design to join PaperG. He holds a BS in Computer Science from Yale University.